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Business Technology

When a customer recently inquired about roofing five apartment buildings in Grass Valley, Calif., Jay Saber didn’t bother to jump in his truck to drive out and take measurements…

Science

Click on the aerial view of a cityscape on Google Earth or Microsoft’s Live Local, and most of us don’t discern much more than a cluttered expanse of buildings and car-lined streets…

Money & Business

Ten years ago, when Jay Saber was doing a roofing job at a friend’s house in the Sierra foothills, his high standards were frustrating his friend. “Just get it done. This isn’t the Ritz…

Advertising

Your rooftop could be the next advertising hot spot. It seems that more than a few companies have already picked up on the idea, painting large, highly visible logos on their roofs in the hopes that…

Real Estate’s New Frontier

Where eyeballs roam – even if it’s at an altitude of several thousand feet – advertisers are sure to follow. Thanks to aerial imaging services like Google Maps…

Uncommon Enterprise

When it comes to providing advertising to customers, the sky’s the limit for Jay Saber – literally. Saber, owner of Woodside, Calif.-based Roof Ads (www.roofads.com), offers…