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CAR ROOFTOP ADS

Car Rooftop Advertising that Turns Everyday Drivers into Mobile Ad Heroes

ROOFADS is a car rooftop advertising platform that connects local businesses with everyday drivers through LED car top displays.

car rooftop advertising

I want to earn
while I drive

I want to advertise
at an affordable price

ROOFADS Advantages for Drivers and Advertisers

Rooftop ads turn everyday cars into moving digital billboards that drive your message through the busiest parts of the city. See how they help you win more local customers.

car top advertising

Advantages for Advertisers

  • Reach thousands of local people every day while they commute, shop, eat out and go to events.

  • Put your brand on the only smart rooftop ad network in town and stand out from every static billboard.

  • Drive more foot traffic and calls with location based offers that show near your business.

  • Run different messages by time of day, for example breakfast deals in the morning and happy hour at night.

Advantages for Drivers

  • Earn Extra Money Every Month without Effort

  • Get Paid Even When You Are Stuck in Traffic

  • No Wraps, No Damage small rooftop device

    Campaign Management Platform

    Launch and control your campaigns in seconds.

    Upload your ads, set target zones, choose times, track results live.

    AI Powered Optimization

    Uses real time data like location, time and audience flow. 

    Automatically places your ad where it gets the most attention.

    Driver App Features

    See which campaigns you are running.

    Track your earnings in real time.

    Get instant updates and support.

Why does ROOFADS only use LED Displays?

Vinyl wraps and static signs are invisible at night and cannot adapt to traffic patterns. 
LED rooftop displays stay visible 24-7 and let you run smarter, more flexible and more profitable campaigns.

    Show multiple ads: Automatically adjusted to time of day.

    mobile digital billboards daytimemobile digital billboards at night

    Why LED Roof Displays?

    • Dynamic content based on location, time and audience flow
    • Visible day and night, even in poor weather
    • Ads can be changed remotely in real time
    • Less intrusive - no branding directly on personal vehicle
    • Quick to maintain, nothing touches the car paint

Coverage & Reach

ROOFADS launches in 2026 across 28 mid sized cities in the United States. We expand where demand is highest, based on customer interest and active driver availability.

  • Pensacola, FL

    Pensacola MSA has about 540,000 residents, plus 2.5 million visitors per year and 3 million airport passengers in FY 2024.

    500 views per car/hour
    $6 CPM

  • Daytona Beach

    Daytona Beach city is about 86,000 people, the metro area about 670,000, and Volusia County welcomed roughly 4.5 million visitors in 2024.

    600 views per car/hour
    $7 CPM

  • Miami

    Miami has about 2.84 million residents and recorded roughly 28 million visitors in 2024, one of the biggest tourism markets in the United States.

    800 views per car/hour
    $9 CPM

Pensacola: December 2025

Our first Proof of Concept project starts in Pensacola in December 2025.

If you want to be part of the early rollout, you can request access as an advertiser or apply as a driver today.